At arbū we have created a whole collection of moisturizing, nourishing and skin reviving products, to help you reinvent your Autumn skincare routine and look even better when October comes.
Officially it is already Autumn in the Northern hemisphere, where more than 90% of the Earth’s population lives. Of course, not all of these people are experiencing the real Autumn of cold rain and falling temperatures, but even for those who are not, the beginning of October is a good time to start taking more care of themselves.
We all know that the Summer Holiday season has a serious impact on the way our skin looks and feels: pigmentation after excessive sun exposure, dehydration and inflammation after travelling or a few more parties with alcohol.
Most important for October’s arrival – Deep nourishment
Nourishing your skin in Autumn is very important. In all the cold climate areas, central heating will start to irritate the skin. The stronger and cooler winds outside will dehydrate our skin and strip our faces’ protective barrier. And, not to forget, in industrialized countries the autumn rains are considered more acidic because most of the trees are losing their leaves. Let’s face it, when Autumn comes, we start living in a more polluted place.
For women to fight these problems, arbū has created the Extreme Nourishing Cream from the Elements collection, which can be used every morning and evening. Enriched with Arctic oat extract, it provides deep nourishment. Organically and sustainably grown in the extreme climate of Northern Finland, this oat variety needs a wide range of nutrients to survive. So, it’s extract is rich in alpha tocopherol, linoleic and oleic acids which gives excellent soothing, regenerating and hydrating action.
The Extreme Nourishing Cream enhances the skin’s natural barrier to harsh cold weather and repairs and deeply nourishes it. The Cream is also rich in hyaluronic acid, which is a well-known substance that helps the skin retain water and thereby improves the skin’s appearance.
The special areas
Don’t forget that the skin around the eyes has specific needs, as it is thinner and drier than the main skin on the face.
Use the Extreme Nourishing Eye Cream from the Elements collection to enhance the sensitive eye area’s natural defence to cold and wet weather. Also developed with Arctic oat extract, the Eye Cream protects and nourishes the skin cells. It also includes the eyebright herb extract which contains antioxidants in the form of flavonoids that protect the skin from damaging free radicals and make it appear toned and refreshed.
Men’s Autumn skincare
Similarly, even though male skin is thicker and “tougher”, the coming cold and dry weather inflicts the same damage on it as on female skin. To fight this, men can use the Smart Soothing Moisturizer to improve hydration not only after shaving, but also before bed. Enriched with marrubium, tea tree and manuka, the Moisturizer relieves the inflammation that results from the blade’s impact on the skin. The hyaluronic acid maintains its elasticity and keeps it well hydrated, which is very important for men’s skin too.
Marrubium extract is well known for its properties to protect the skin from toxic pollution, which is another major threat to the health and appearance of our skin. Human studies show that Marrubium extract has both immediate and long-lasting effects on the skin. Application improves skin moisture and restores a healthy glow within just one hour, and after four weeks of use, reduces the appearance of blackheads and rough-textured skin.
arbū warns you: never use hot water for washing your face! Exposure to sharp temperature differences makes the tiny blood vessels on our faces expand quickly and burst. The first areas being affected will be the very gentle skin of our lips and around the eyes.